Alliance Pharmaceuticals

We hold the marketing rights to around 80 Consumer Healthcare brands and Prescription Medicines, which are managed on a portfolio basis according to their growth potential. Promotional investment is focused primarily on our Consumer Healthcare brands, many of which have significant international or multi-territory reach. Alliance sells its products in more than 100 countries. The Group’s proven business model allows it to benefit both from organic growth opportunities and from enhancing its growth rate through carefully selected acquisitions.